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the nitty gritty

Content Writer | Digital Marketer | Social Media Manager  | Author

BA (hons) Journalism & Politics - Stirling University

MA Political Marketing - Rome Business School

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Winner - Undergraduate Research Award 2014

Runner-up - Amy Dee Gender Studies Award 2014

Published with - Lambert Academic Publishing and Amazon KDP

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Editor of Girl Grind Collective

Book blogger at By CK Robertson

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WORK EXPERIENCE
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REsume

Currently: Digital Marketing Manager @ Hodder & Stoughton

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Kind words

"She can pull together a Buzzfeed-worthy article in 5 minutes - that’s her USP. Caroline is a very talented copywriter with great attention to detail and a confident tone of voice that shines through in her work. Her USP is her editorial writing; I’ve never met someone her age who is able to write with such wit, truth and skill. She’ll have her own column one day or better yet, her own book. Watch out Lena Dunham"

- Sarah Brand, Content Editor, Cambridge Satchel Company

 

"Caroline is a pleasure to be around in the office environment. When she was  at Company Magazine she came up with brilliant ideas and executed great digital content. She’s smart, thinks on her feet, is incredibly kind and very efficient."

- Carlene Thomas-Bailey, Commissioning Editor, Men’s Health Magazine

 

"Always providing quality content through her witty and knowledgeable commentary, Caroline is a pleasure to wok with. Working together at Jack Wills, her ability to create ideas and produce exceptional copy matched her bright persona and made a real impact and will no doubt make her an asset to any team."

- Calvin Osei, Digital Content Editor, Jack Wills

 

"I had the wonderful pleasure of working with Callie while at Company Magazine. She was both a hard working and personable individual who immediately asserted herself as a smart, funny and bright young woman and I quickly saw her flair in writing for a millennial audience. She is a great team player and is always eager to get involved in a new venture - be it behind or in front of the camera! A true rising talent who I have no doubt will go on to be very successful."

- Alexxsia Davis, Social Media Manager, British Vogue

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"I love working with you. It's a real pleasure - I love the brand and the way you work with influencers. I can't wait to move forward with you and see what's next!"

- Elodie Castiglioni, French Influencer

 

"I’ve always been a fan of Caroline’s blogging so it was a great opportunity to have her advise and proofread my e-book. Caroline has a fantastic, witty voice that comes across in her writing. I wanted my e-book to be the same, to keep the reader entertained but still learning. Caroline also advised me on my cover photo, images and sites to use . Her little subtle changes made a big difference to allow my own voice come out. Proofing was also quick and helped me reach my launch date."

- Leanne Conroy, Personal Trainer & Author

 

"Caroline worked with us for several months and created well thought through and engaging copy. She showed a clear grasp of marketing principles and an understanding of the outcomes needed. In her time with us she was bubbly, outgoing and a positive influence on those around her.

- Cally Russell, CEO, Mallzee

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Caroline is a guru when it comes to social media, especially in terms of blogging and media sharing sites. Her knowledge of Pinterest, Tumblr etc. are second to none and regularly beats up client owned blogs in terms of traffic driven to the client website and resultant revenue."

- Martin Brown, General Manager, Gnatta

 

"During her time at Felicitas Media, Caroline assisted clients in developing and executing social media strategies surrounding photo based social media sites. These ranged from short term social media strategies for events to long term strategies for clients to increase their presence and influence on social media. She brings a real flair and enthusiasm to the work place, always delivering results and was a pleasure to work with."

- Jack Barmy, CEO of Felicitas Media 

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